One thing the Kindle has going for it in the realm of e-books is its ability to allow for bookmarking, highlighting, and annotations of text. Not mentioned during the iPad demo of iBooks? Those three same features. In fact, no use case for education was even presented during the presentation and no giant e-textbook was projected on the screen behind Jobs’ head.

Yet these features are especially are important in selling an e-reader, especially if you want to convince college students to buy the device. Today’s students, who mark up their textbooks with notes and highlighting, would have little use for an iBook’s “read-only” nature. That means if iBooks are ever to compete with Kindle e-books, Apple will have to add in more interactivity in a future version of the iPad. Until then, colleges are likely to hold off on recommending the device to students, just as they’re doing now.