Enkele dagen geleden annonceerde Indeed bij monde van VP of product Sol Garger een nieuwe Indeed ‘app’ binnen ChatGPT met de nodige ronkende volzinnen:

A simple prompt like that can open a world of opportunity for a job seeker. These moments of inspiration don’t always happen when you’re sitting at a desk with a resume open; they happen sometimes right after you’ve asked AI for a dinner recipe or for help planning a trip.

At Indeed, our mission has always been to help people get jobs. As job seekers turn to additional ways of leveraging AI to explore careers, we want to ensure we’re giving them the best chance to find new job opportunities, regardless of how they search.

Today, we are excited to announce an expansion of our relationship with OpenAI, bringing Indeed’s massive job marketplace directly into the ChatGPT experience.

Through the new Indeed App in ChatGPT, people can now launch a dedicated search experience directly from the ChatGPT Apps menu or by mentioning @Indeed directly. After connecting an Indeed profile and simply mentioning “Indeed” in a prompt, anyone can get a personalized job search experience that offers up job postings based on an individual’s saved preferences and qualifications.

In de tijd van Enshittification is de missie van Indeed eerder realize the largest data grab of personal data, maar dit terzijde.

Om de claim van Indeed van enig perspectief te voorzien is er de blog posting van Alexander Chukovski. Zijn intro is veelzeggend:

Today, Indeed announced the launch of the Indeed App in ChatGPT, bringing Indeed’s job marketplace directly into the ChatGPT experience. Before the “this changes everything” crowd warms up, telling us how this will kill job boards, let’s look at what this actually is and what it means for job boards.

Zijn outro bevat waardevolle informatie:

For Indeed, this is a smart move. They are placing their job content where people increasingly spend time, without sacrificing control over the application flow, which still happens on Indeed. For smaller job boards, the real opportunity is to watch how this plays out before investing engineering resources in building your own ChatGPT App. The traffic volumes need to justify the effort, and we’re not there yet for most niches.

For large job boards – you will be tempted to do it, but I urge you think about the plugins and the custom GPTs.

What I will be watching closely is whether OpenAI starts favoring apps in its native job search results, and whether the ChatGPT App format becomes a meaningful traffic channel. For now, this is an Indeed distribution experiment, wrapped in a partnership announcement.

Voor de ontelbare vacaturesites en vacature aggregators is dit waardevol advies: Watch & learn. En als een aside, wat is de consequentie als OpenAI niet ongeschonden uit de huidige investeringscrisis komt? Als Gemini adept kijk ik van een hopelijk veilige afstand naar dit koningsdrama.