Seth Godin heeft weer eens zijn pijlen gericht op de arbeidsmarkt marketing methodes. Deze keer zijn het de carriere evenementen, de banenbeurzen die het moeten ontelden.
Career fairs… are neither.
Of course they don’t exist to help you plan or execute a career. Most of the organizations with booths are bottom fishing, looking for enough willing and able employees to fill established gaps in their companies. This is hiring on the hoof, wholesale filling of average jobs with people trying to be average. Planning a career at a career fair is a little like looking for a soulmate at a singles’ bar.